outside gc for consumer tech brands

IDEAL FOR PRE-IPO / SERIES A, B, AND C COMPANIES IN THE CONSUMER TECH SPACE, OR EARL STAGE COMPANIES THAT WANT TO SHOW INVESTORS (AND USERS) THAT THEY TAKE PRIVACY SERIOUSLY

Your company provides technology to improve the lives of everyday people. This can include smart devices (fitness bands or wearables), connected appliances, and extended reality (XR) apps. Your company likely collects and stores a lot of consumer data, including potentially biometric data or information about users’ homes, environments, and behaviors (e.g., when they wake up, eat their meals, or travel to work). Understanding and analyzing how your consumers use your products helps you to finetune and improve the services you deliver. But it also makes you subject to a host of data privacy laws, which, in the U.S., consist of a patchwork of state and federal privacy laws, including laws that focus on consumer health data. Mishandling user data (or neglecting to adequately protect it) can lead to serious consequences, including loss of consumer and market trust, but also regulatory fines and private lawsuits. With an increased reliance on AI vendors to cut costs, sometimes consumer tech companies are sharing consumer data with vendors that do not commit to the same privacy and use restrictions.

The way you market to consumers, as you grow market share, also matters. Most SMS and e-mail marketing are subject to federal data privacy laws.

All of this means that data privacy and AI governance cannot be an afterthought to your business, but rather, a key component of maintaining customer loyalty and trust.

Our outside GC program is ready to help.

How We Can Help You

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    AI Governance
    We don't just understand data privacy and AI governance – it's our focus. We can create an AI contracting playbook (tailored to your company’s use cases) so that your team knows what to look out for when engaging AI vendors (particularly for CX or apps that process consumer data). We can also work with your product teams to advise on how to launch a new feature using AI, in a way that keeps you in compliance with current laws, but also gives you an edge on the competition. Your GC (if you have one) does not have to do this alone; we will get him or her up to speed.

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    Data Privacy
    Because you control a large amount of consumer data, you are likely subject to state privacy laws, across multiple states. You may also be subject to biometric and consumer health data privacy laws, with heightened requirements. If you use SMS marketing, you are also subject to federal privacy laws. We conduct privacy impact assessments and craft data privacy policies and procedures, as well as advise on your current privacy program (data detention and deletion) and help you make sure the way that you target/advertise to consumers and interact with them later is in compliance with the patchwork of U.S. state and federal privacy laws.

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    Copyright & Trademark

    Your marketing team may be pushing to leverage vendors that offer great and cheap content. But do they use gen AI to do it? We bring our passion about intellectual property to help you secure yours. We provide strategic counsel on copyright and trademark ownership, licensing, and infringement issues.

An Integrative and Collaborative Approach

Our founder, Yelena Ambartsumian, Esq. has served in all of the following roles: external counsel (complex commercial litigation and investigations at a big law firm), startup founder & CEO, and general counsel. This unique combination of experiences gives us a nuanced understanding of the different and competing concerns within an organization, and how in-house lawyers can get the most value from working with external counsel. This means we deliver advice that is realistic and thus more likely to be implemented by your teams. Our approach is integrative and collaborative. By embedding ourselves into your existing legal and operations teams, we deliver in-depth, responsive support to help you navigate challenges and achieve your business objectives. We are right there with you—in the arena—offering strategic counsel and practical solutions tailored to your organization’s needs.

Oh, and did we mention that we do all this for $1,000/hour LESS than the large Midtown Manhattan law firms just a few blocks away from our NoMad office? Read on to see our block hours pricing…

program highlights

module 1
20 hour block

Ideal if you need light or as-needed support (reviewing your existing privacy policy and suggesting improvements, reviewing a handful of vendor agreements or marketing features) or if your existing Senior Legal Counsel needs someone to take a few items off his plate, day to day.

  • $7,000, calculated as $350/hour

  • With up to 2 unused hours rolling over to the next month

  • Estimated 5 hours/week of support.

module 2
40 hour block

This is a great option for implementing a new privacy program, assisting with data subject rights requests (deletion, modification, etc.) or getting your existing website in compliance with emerging state and federal privacy laws (which have changed quite a bit even in the last year) .

  • $12,000, calculated as $300/hour

  • With up to 4 unused hours rolling over to the next month

  • Estimated 10 hours/week of support.

module 3
60 hour block

Is your in-house legal team feeling under-resourced? Do you have a team member going away on leave, or are you considering making a new hire but are unsure of what you need? Our 60-hour block of outside general counsel services is structured to feel like you have a new part-time hire. You can use this time to assist you in making a big overhaul in your privacy program or marketing practices, or simply for routine, day-to-day support that your existing legal team can lean on.

  • $16,500, calculated as $275/hour

  • With up to 6 unused hours rolling over to the next month

  • Estimated 15 hours/week of support.

  • Because of the intensity of this commitment and the importance of being highly responsive and available to all of our clients, utilizing Module 3 (60 hour block) entails a 3-month commitment on your end.

OUR PROMISE

OUR PROMISE

With AMBART LAW, you gain more than an outside GC—you gain a dedicated partner invested in your success. Our fractional general counsel services empower your team to tackle both day-to-day operations and complex legal challenges with confidence.

Let’s work together to bridge the gap in your legal NEEDS.

Contact us today at info@ambartlaw.com to discuss how we can support your business.